☠ Undead SEO ☠ 
Advanced SEO: tools, techniques, thoughts

Freitag, 16. März 2018

German Google News kicks asses

According to the german version of Google News Help:

  • Google News doesn't exist for Germany (Germany isn't in the list of countries, where Google News is available),
  • there is a country in Asia calling Amsterdam, like on screenshot:

Google, please, don't outsource to India!

Montag, 5. März 2018

Screaming Frog 9.0 exports screenshots, original and rendered HTML code

If rendering Javascript and storing/rendering HTML options are activated, you are able to export screenshots of rendered URLs, as like as their original and rendered HTML code:

Export screenshots and source code of crawled urls in Screaming Frog 9.0

Screaming Frog 9.0 renders websites with Chrome 60

The new but not obvious thing in Screaming Frog 9.0 is the rendering engine. You should know - it isn't Chrome 41 (41.0.2272.118), which is used by Google's web rendering service (WRS). With it Screaming Frog can't render websites to 100% as Googlebot. But approximately identically to ;)

It is rather Chrome 60 (60.0.3112.113). This Chrome version was choosen by Screaming Frog developers as more stable AND with fewest rendering differences to the Chrome 41. You can compare both versions more detailedly at https://caniuse.com/#compare=chrome+41,chrome+60.

According to Screaming Frog support Chrome 60 version was selected due to working stability with the spider engine at scale, rather than because of rendering issues.

You can see the current Chrome version in the debug window:

Screaming Frog 9.0 uses Chrome 60 as rendering engine. Information about Chrome version is placed in the debug window.

Mittwoch, 4. Oktober 2017

How to disable Excel preview in Windows Explorer on Windows 7 and Windows 10.

Preview of Excel tables, specially of bigger size, can go pretty hard on the system performance. Some ressources recommend to use setting of Windows Explorer - but on this way one can only disable ALL previews.

With any file extention there is a Preview Handler associated. To disable only Excel previews, but to keep all other, which aren't so performance hungry, like previews of images or PDFs, one should edit (better as delete) one key in Windows registry.

  • Start registry editor with regedit: Start → Run → regedit
  • Find under HKEY_CLASSES_ROOT\.xlsx\ShellEx\ the key called {8895b1c6-b41f-4c1c-a562-0d564250836f}
  • Edit it (i don't recommend to delete it), like on screenshot:

How to disable Excel preview in Windows Explorer under Window7 / Windows10

  • Close regedit,
  • Restart Windows Explorer: (Start → Run → Type cmd →Enter → Type taskkill /f /im explorer.exe → Enter → Type explorer.exe → Enter)
  • Enjoy (tested on Windows7 and Windows10)

Freitag, 11. August 2017

Three perfect image optimizers for SEO

What is this - a perfect image optimization tool for SEO?

best image optimizing tools for seo
For me the perfect image optimization tool must have following features:
  • This image optimizer is not a kind of hipster online tool, but the old good installable software,
  • This image optimizer is free - not a kind of shity shareware, which means it would be free, but indeed isn't,
  • User can setup an optimization level,
  • The tool must do batch image compression - real SEO ninjas don't have much time,
  • This image optimizer must, no - it MUST understand nested folders and
  • it MUST be able to save optimized images in the same nested folder/subfolder structure,
  • This tool, again, MUST be able to save optimized images without to change the file type,
  • This tool should be able to resize images saving the width/height ratio.
  • And, of course, it must do its compression job well ;)
Do i want too much? No, i believe, it isn't too much.

I will not explain, why image compression is substantially important for your website's rankings. Just one sentence: images are the most heaviest static asset type on ANY website. Do you still don't want to compress them? No prob, just as you wish. But why are you still here?

For non-ignoramuses among us: yes, such tools actually exist - they aren't just a subject of SEO fable tales. I know even three tools, which are able to accomplish every single task i listed above. Want to know more? Let's go →